Landlord Oxford Properties announced this week that it is launching same-day delivery from its shopping centres in an effort to gain consumer market share amid a changing world and the COVID-19 pandemic. The new ‘ShipNow’ initiative launches initially at the Square One shopping centre in Mississauga and will be rolled out to other Oxford-managed shopping centres in Canada in due course. Oxford Properties partnered with GoFor Industries to offer ShipNow, which is descried as being a same-day delivery service that will ship goods from Square One’s retailers to almost one million customers in the shopping centre’s catchment area. The ShipNow service will be available to all of Square One’s retailers to fulfill in-store, online, and phone orders from the store to the local trade area.
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